Privacy Policy

1. Introduction

Welcome to Prixite.com ("we", "us", or "our"). At Prixite, the organization is dedicated to safeguarding personal information and honoring privacy rights. This comprehensive Privacy Policy details how data collection, usage, disclosure, and protection occur when visitors access the website (prixite.com), use web and mobile applications, or engage custom software development services.

The policy aims to provide clear understanding of data handling practices. Careful review is encouraged. Should the terms be unacceptable, visitors should refrain from accessing the site or using services.

2. Data Controller and Contact Information

Under applicable data protection laws, including GDPR, the data controller responsible for your personal information is:

PRIXITE (SMC – PRIVATE) LIMITED
4 Mozang Road, Near Family Hospital, Lahore, Punjab, Pakistan
Email: [email protected]

For questions, concerns, or requests regarding this Privacy Policy or our data practices, contact us at [email protected].

3. Information We Collect

Various information types are gathered from website, application, and service users, falling into two categories: Personal Data and Non-Personal Data.

3.1 Personal Data

Personal Data identifies or can identify individuals. Collected personal data may include:

a) Identity and Contact Information:

• Full name
• Email address
• Postal address
• Phone number
• Date of birth
• Gender

b) Professional Information:

• Job title
• Company name
• Professional qualifications
• Work history

c) Account Information:

• Username
• Password
• Account preferences
• User ID

d) Financial Information:

• Credit card details
• Bank account information
• Billing address
• Transaction history

e) Technical Data:

• Internet Protocol (IP) address
• Login data
• Browser type and version
• Time zone setting and location
• Browser plug-in types and versions
• Operating system and platform

f) User Content:

• Comments and feedback
• Project requirements and specifications
• Support ticket information

g) Communication Data:

• Content of emails, chat messages, or phone calls with the team

h) Marketing and Communications Data:

• Preferences in receiving marketing from the company and third parties
• Communication preferences

3.2 Non-Personal Data

Non-Personal Data does not directly identify individuals. This may include:

a) Usage Data:

• Pages viewed on the website
• Time spent on each page
• Click patterns
• Frequency of visits

b) Device Information:

• Type of device used to access services
• Screen resolution
• Color depth

c) Aggregated Data:

• Statistical or demographic data for any purpose

Note: While Aggregated Data may derive from personal data, it is not considered personal data under law as it does not directly or indirectly reveal identity.

4. How We Collect Your Data

Various methods are employed to collect data from users.

4.1 Direct Interactions

Personal data is provided when users:

• Fill out forms on the website or in applications
• Create an account on the platform
• Request information about services
• Subscribe to newsletters or marketing communications
• Participate in surveys, feedback sessions, or contests
• Correspond via phone, email, or otherwise

For information about cookies and control options, see Section 4.2 (Automated Technologies) and Section 15.2 (Cookies and Tracking Technologies) below.

4.2 Automated Technologies or Interactions

As users interact with the website and applications, technical data about equipment, browsing actions, and patterns is automatically collected using:

• Cookies
• Server logs
• Web beacons
• Pixels
• Other similar tracking technologies

4.3 Third Parties or Publicly Available Sources

Personal data may be received from various third parties and public sources, such as:

• Analytics providers (e.g., Google Analytics)
• Advertising networks
• Search information providers
• Identity and contact information from publicly available sources (e.g., company websites, professional networking sites)
• Technical data from third-party hosting providers

5. How We Use Your Data

Personal data is used for various purposes, ensuring lawful basis under data protection laws. Purposes include:

5.1 Providing and Managing Our Services

• To create and manage user accounts
• To deliver web, app, and custom software development services
• To process and complete transactions
• To provide customer support and respond to inquiries

5.2 Improving Our Services

• To analyze usage patterns and trends
• To conduct research and development
• To troubleshoot technical issues
• To enhance the user experience of the website and applications

5.3 Communication

• To send administrative messages, updates, and security alerts
• To provide information about services
• To respond to comments, questions, and requests

5.4 Marketing and Advertising

• To deliver relevant website content and advertisements
• To measure or understand the effectiveness of advertising served
• To send promotional materials, special offers, and general information about other goods, services, and events

5.5 Legal and Security

• To detect, prevent, and address technical issues, fraudulent activities, or security breaches
• To comply with legal obligations
• To enforce terms and conditions and other agreements

5.6 Business Operations

• To manage business operations
• To conduct data analysis, testing, and research
• For accounting, auditing, and other internal functions

6. Legal Basis for Processing Personal Data Under GDPR

Personal data is processed only when a lawful basis exists. Legal bases include:

6.1 Consent

Data is processed when specific consent is given to use personal data for a particular purpose.

6.2 Contract

Data is processed when necessary for contract performance or to take steps at the user's request before entering into a contract.

6.3 Legal Obligation

Data is processed when compliance with legal or regulatory obligations is required.

6.4 Legitimate Interests

Data is processed when necessary for legitimate interests (or those of a third party) and the individual's interests and fundamental rights do not override those interests.

6.5 Vital Interests

In rare cases, data may be processed to protect vital interests of the individual or another person.

7. Data Retention

Personal data is retained only as long as necessary to fulfill collection purposes, including for satisfying legal, accounting, or reporting requirements.

Determining appropriate retention periods considers:

• The amount, nature, and sensitivity of the personal data
• The potential risk of harm from unauthorized use or disclosure
• The purposes for processing personal data
• Whether those purposes can be achieved through other means
• Applicable legal requirements

In some circumstances, personal data may be anonymized for research or statistical purposes, allowing indefinite use without further notice.

8. Your Data Protection Rights Under GDPR

European Economic Area (EEA) residents have certain data protection rights under GDPR. Prixite.com takes reasonable steps to allow users to correct, amend, delete, or limit personal data use.

Rights include:

8.1 Right to Access

Users may request copies of their personal data. The first copy is provided free of charge; a reasonable fee based on administrative costs may apply to further copies or to manifestly unfounded or excessive requests.

8.2 Right to Rectification

Users may request correction of inaccurate information and completion of incomplete information.

8.3 Right to Erasure

Users may request erasure of personal data under certain conditions.

8.4 Right to Restrict Processing

Users may request restriction of personal data processing under certain conditions.

8.5 Right to Object to Processing

Users may object to personal data processing under certain conditions.

8.6 Right to Data Portability

Users may request that collected data be transferred to another organization or directly to them under certain conditions.

8.7 Right to Withdraw Consent

Users may withdraw consent at any time when it was relied upon for personal data processing.

To exercise these rights, contact using the information in Section 2. A response will be provided within 30 days.

Users also have the right to complain to a Data Protection Authority about collection and use of personal data. For more information, contact the local data protection authority in the EEA.

9. Data Security

Appropriate technical and organizational security measures protect personal data against accidental or unlawful destruction, loss, alteration, unauthorized disclosure, unauthorized access, and other unlawful or unauthorized processing forms, per applicable law.

Security measures include:

• Encryption of personal data
• Ability to ensure ongoing confidentiality, integrity, availability, and resilience of processing systems and services
• Ability to restore availability and access to personal data in a timely manner following a physical or technical incident
• Process for regularly testing, assessing, and evaluating effectiveness of technical and organizational security measures

However, "no method of transmission over the Internet or method of electronic storage is 100% secure." While commercially acceptable means are used to protect personal data, absolute security cannot be guaranteed.

10. Third-Party Services and Data Processors

Third-party companies and individuals ("Service Providers") may be employed to facilitate services, provide services on behalf of the organization, perform service-related tasks, or assist in analyzing service usage. These third parties access personal data only to perform tasks on behalf of the organization and are obligated not to disclose or use it for other purposes.

Service Providers may include:

• Hosting and infrastructure providers
• Analytics services
• Payment processors
• Customer support tools
• Marketing and advertising partners
• Project management and collaboration tools

Data processing agreements are entered into with Service Providers to ensure compliance with applicable data protection laws.

11. International Data Transfers

The personal data collected through this website and our applications is hosted on servers located within the European Union (France). We are a company established in Pakistan, and members of our team access this data from Pakistan and the United Arab Emirates in order to provide our services.

Some of the sub-processors we rely on (see Section 10) may process limited personal data outside the European Economic Area (EEA) — for example, analytics providers such as Google Analytics may process data in the United States. Where personal data is transferred from the EEA to a country not deemed adequate by the European Commission, we rely on appropriate safeguards, such as the standard contractual clauses adopted by the European Commission, to protect that data.

All reasonably necessary steps are taken to ensure that personal data is treated securely and in accordance with this Privacy Policy, wherever it is processed.

12. Children's Privacy

Services are not intended for use by children under 16 ("Children"). Personally identifiable information from children under 16 is not knowingly collected. Parents or guardians aware their child provided personal data should contact the organization. Upon discovering collected personal data from children without parental consent verification, steps are taken to remove that information from servers.

13. Changes to This Privacy Policy

The Privacy Policy may be updated periodically. Changes are notified by posting the new Privacy Policy and updating the "Last updated" date at the top.

Email notification and/or a prominent website notice is provided prior to changes becoming effective, with the "Last updated" date updated at the top.

Periodic review is advised for any changes. Changes are effective when posted.

14. Compliance with Legal Requirements

Personal data may be disclosed in good faith belief when such action is necessary to:

• Comply with a legal obligation
• Protect and defend the rights or property of prixite.com
• Prevent or investigate possible wrongdoing in connection with services
• Protect the personal safety of service users or the public
• Protect against legal liability

15. Your Choices and Opt-Out Rights

Certain choices are available regarding personal data.

15.1 Marketing Communications

Marketing communications may be opted out of by clicking the "unsubscribe" link in emails or contacting using the contact information provided.

15.2 Cookies and Tracking Technologies

Most web browsers accept cookies by default. Browsers typically allow setting to remove or reject cookies. Note that removing or rejecting cookies could affect service availability and functionality.

15.3 Do Not Track

Some browsers include a "Do Not Track" feature allowing users to indicate online activities should not be tracked. Currently, "Do Not Track" signals are not responded to.

16. California Privacy Rights

California residents have certain rights under the California Consumer Privacy Act (CCPA) regarding personal information. Rights include:

• The right to know what personal information is collected, used, disclosed, and sold
• The right to request deletion of personal information
• The right to opt-out of personal information sale
• The right to non-discrimination for exercising CCPA rights

To exercise CCPA rights, contact using the information provided in Section 2.